With ever-increasing competition for attention in the digital space, are you really stretching your content as far as it can go? For example, if you’ve targeted a fraction of the 23.23 billion monthly users on YouTube with video, you’re still leaving the bookworms who’d rather get stuck into a bunch of text on the table. [...]
We all know that the internet is an overload of information. It is extremely difficult to break the internet with all the online noise to reach the potential client. To overcome the information overload crisis, you need to align public relations and content marketing strategies in a more personalized, strategic and creative way. It is [...]
When we talk about blogging, a structured piece of content is the crux before you start writing. The structure is the bone of your text that will help the reader understand your point and the core of your message. A structured article will enhance the readability of your content. This post will give you tips [...]
The marketing efforts you put into your company can mean the difference between success and failure. A well-thought-out marketing strategy is vital for company visibility and staying in customers' and potential clients' minds. Still, many business owners might wonder: in-house marketing team or marketing agency? Which is the better choice? So, why should you choose [...]
Apparently, today’s male shoppers are skipping happy hour and investing more of their paychecks towards trendy menswear. Currently dominating eCommerce,the stylish mens online clothing store is even outpacing revenue in beer and liquor. As this category continues to escalate in sales, online clothes shopping sites are keeping up with the latest trends in eCommerce to [...]
Aarti Bedi Pullins, India, learned startup lessons and decision making that made her the digital strategy consultant she is today. The startup made her the independent leader she is today. Aarti Bedi founder and managing partner at punditconsultantz.com. Aarti Bedi founded this as Chicago based company. Another women leaders is Urvi Patel, an Indian origin [...]
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In today's tech world we all need different types of software for the smooth and ethical functioning of the organization. Today we have for everything from accounting to documentation to HR to project management and many more. But when it comes to choosing, we get confused and end up choosing an inappropriate software for our [...]
Art evolves with time, and trends can disappear as quickly as they emerge. In graphic design, what trended in 2017 might now be deemed outdated. That’s why you need to stay in the now, because no one wants to create boring, tired designs. Here are the top 5 graphic design trends you need to know: [...]
Logos are often the first impression individuals have of your business - they need to impress, say something and also look good - here are some great tips to design an awesome logo. 1. Keep it Simple It is advisable that you keep your logo as simple as possible. If there is too much for [...]
There were days when we used to set up generic ad campaign. When we would pick short tail keywords and throw up some ads on Google Adwords. We threw up some ads on Google Adwords expecting a few clicks and conversions to appear magically. Those days are thankfully gone now, as we have platforms like [...]